Cloud Gehshan Design created an extensive wayfinding signage system and master plan for the Diplomatic Quarter, a prominent embassy district and affluent residential neighborhood in Riyadh, Saudi Arabia. I was responsible for designing the wayfinding maps displayed on the signage throughout the district and managing the bilingual nomenclature for the entire wayfinding project.
I created and maintained the master spreadsheet that tracked all bilingual content (60+ embassy names and their respective countries’ languages, street names, landmarks, gardens, and amenities), which served as the central reference document shared between my design team and the client. This required compiling data from incomplete sources (outdated client files, previous maps, satellite imagery, and mapping tools) and verifying all Arabic translations through iterative client review.
The project required adaptability as content evolved through client feedback, and design decisions were made with careful consideration of cultural context. Through close collaboration across teams and with the client, I ensured the nomenclature was consistent and accurate across the entire wayfinding system.
Role
Designer (Wayfinding Maps) & Nomenclature System Manager
Designer (Wayfinding Maps) & Nomenclature System Manager
Agency
Cloud Gehshan Design
Cloud Gehshan Design
Principal
Ian Goldberg
Ian Goldberg
Design Direction
Linzi Eggers Saban
Linzi Eggers Saban
Signage Implementation
Jay Hyun
Dai hyun Song
Eli Schwemler
Jay Hyun
Dai hyun Song
Eli Schwemler
Project Status
Under Construction
Under Construction
Design Language
Research
Compiled spatial data by cross-referencing incomplete client files, outdated satellite imagery, previous wayfinding maps, and mapping tools to understand site layout and pedestrian flow.
Example of the translation and nomenclature verification process.
This workflow was repeated for over 60 embassy names and official languages, as well as bilingual labels across the wayfinding system.
Signage Design: Dai hyun Song
This workflow was repeated for over 60 embassy names and official languages, as well as bilingual labels across the wayfinding system.
Signage Design: Dai hyun Song
Base Map
Base map progression
Cultural Walk Map
Plaza/Square Map
Garden Map
Trail Map
Signage Design & Mockups: Dai hyun Song